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  • Is keyword tags totally irrelvant (In: General Search Engine Optimization)
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    alisha0512
    Joined: Jun 10, 2008
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    Posted: 2008-Jun-16 12:34
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    please tell me for PPC, what is the minimum cost of a keyword?



    los_angeles_seo
    Joined: Jun 12, 2008
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    Posted: 2008-Jun-16 12:39
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    depends on the keyword



    jwm909
    Joined: Jun 19, 2008
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    Posted: 2008-Jun-19 20:43
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    The minimum cost of your keywords are determined by several factors, which collectively are called the Quality Score (AdWords terminology).

    A "Great" Quality Score is bestowed on keywords that are very relevent; may have a high clickthrough rate (CTR), relevant ad text, and a unique/relevant landing page.

    Generally, as any one or more of these attributes decline in quality, your minimum bid will increase.



    SportsGuy
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    Posted: 2008-Jun-19 20:48
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    ...also depends on the platform - minimums are not standard base dona keyword - each ad platform has it's own limits...



    alisha0512
    Joined: Jun 10, 2008
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    Posted: 2008-Jun-24 12:46
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    What is CTR?



    g1smd
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    Posted: 2008-Jun-24 13:13
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    http://google.com/search?q=ctr


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